diff --git a/.github/workflows/build-pr.yml b/.github/workflows/build-pr.yml
index 348e9fbf..1cf66ceb 100644
--- a/.github/workflows/build-pr.yml
+++ b/.github/workflows/build-pr.yml
@@ -296,6 +296,7 @@ jobs:
           COSIGN_PRIVATE_KEY: ${{ secrets.TEST_SIGNING_SECRET }}
         run: |
           export CARGO_HOME=$HOME/.cargo
+          just test-fresh-rechunk-build
           just test-rechunk-build
 
   arm64-build:
diff --git a/.github/workflows/build.yml b/.github/workflows/build.yml
index d00c2090..dc7ee527 100644
--- a/.github/workflows/build.yml
+++ b/.github/workflows/build.yml
@@ -333,10 +333,9 @@ jobs:
           GH_PR_EVENT_NUMBER: ${{ github.event.number }}
           COSIGN_PRIVATE_KEY: ${{ secrets.TEST_SIGNING_SECRET }}
         run: |
-          just install-debug-all-features
-          cd integration-tests/test-repo
           export CARGO_HOME=$HOME/.cargo
-          sudo -E $CARGO_HOME/bin/bluebuild build --push -vv --rechunk recipes/recipe-rechunk.yml
+          just test-fresh-rechunk-build
+          just test-rechunk-build
 
   arm64-build:
     timeout-minutes: 40
diff --git a/justfile b/justfile
index 8128c787..3a5c90e5 100644
--- a/justfile
+++ b/justfile
@@ -155,6 +155,15 @@ test-rechunk-build: install-debug-all-features
     --rechunk \
     recipes/recipe-rechunk.yml
 
+test-fresh-rechunk-build: install-debug-all-features
+  cd integration-tests/test-repo \
+  && sudo -E {{ cargo_bin }}/bluebuild build \
+    {{ should_push }} \
+    -vv \
+    --rechunk \
+    --rechunk-clear-plan \
+    recipes/recipe-rechunk.yml
+
 # Run arm integration test
 test-arm64-build: install-debug-all-features
   cd integration-tests/test-repo \
diff --git a/process/drivers/opts/rechunk.rs b/process/drivers/opts/rechunk.rs
index e85d909e..82f9b84a 100644
--- a/process/drivers/opts/rechunk.rs
+++ b/process/drivers/opts/rechunk.rs
@@ -45,4 +45,7 @@ pub struct RechunkOpts<'scope> {
     #[builder(default)]
     pub compression: CompressionType,
     pub tempdir: Option<&'scope Path>,
+
+    #[builder(default)]
+    pub clear_plan: bool,
 }
diff --git a/process/drivers/traits.rs b/process/drivers/traits.rs
index bdccafd9..4eaaa89c 100644
--- a/process/drivers/traits.rs
+++ b/process/drivers/traits.rs
@@ -442,7 +442,7 @@ pub trait RechunkDriver: RunDriver + BuildDriver + ContainerMountDriver {
                 "REPO" => "/var/ostree/repo",
                 "PREV_REF" => &*opts.image,
                 "OUT_NAME" => ostree_cache_id,
-                // "PREV_REF_FAIL" => "true",
+                "CLEAR_PLAN" => if opts.clear_plan { "true" } else { "" },
                 "VERSION" => format!("{}", opts.version),
                 "OUT_REF" => format!("oci:{ostree_cache_id}"),
                 "GIT_DIR" => "/var/git",
diff --git a/src/commands/build.rs b/src/commands/build.rs
index 36b4be24..e143578c 100644
--- a/src/commands/build.rs
+++ b/src/commands/build.rs
@@ -14,8 +14,8 @@ use blue_build_process_management::{
 use blue_build_recipe::Recipe;
 use blue_build_utils::{
     constants::{
-        ARCHIVE_SUFFIX, BB_REGISTRY_NAMESPACE, CONFIG_PATH, CONTAINER_FILE, RECIPE_FILE,
-        RECIPE_PATH,
+        ARCHIVE_SUFFIX, BB_BUILD_RECHUNK, BB_BUILD_RECHUNK_CLEAR_PLAN, BB_REGISTRY_NAMESPACE,
+        CONFIG_PATH, CONTAINER_FILE, RECIPE_FILE, RECIPE_PATH,
     },
     cowstr,
     credentials::{Credentials, CredentialsArgs},
@@ -111,15 +111,25 @@ pub struct BuildCommand {
     squash: bool,
 
     /// Performs rechunking on the image to allow for smaller images
-    /// and smaller updates. This will increase the build-time
+    /// and smaller updates.
+    ///
+    /// WARN: This will increase the build-time
     /// and take up more space during build-time.
     ///
     /// NOTE: This must be run as root!
-    #[arg(long, group = "archive_rechunk")]
+    #[arg(long, group = "archive_rechunk", env = BB_BUILD_RECHUNK)]
     #[builder(default)]
     #[cfg(feature = "rechunk")]
     rechunk: bool,
 
+    /// Use a fresh rechunk plan, regardless of previous ref.
+    ///
+    /// NOTE: Only works with `--rechunk`.
+    #[arg(long, env = BB_BUILD_RECHUNK_CLEAR_PLAN)]
+    #[builder(default)]
+    #[cfg(feature = "rechunk")]
+    rechunk_clear_plan: bool,
+
     /// The location to temporarily store files
     /// while building. If unset, it will use `/tmp`.
     #[arg(long)]
@@ -359,6 +369,7 @@ impl BuildCommand {
                     .description(&*recipe.description)
                     .base_image(format!("{}:{}", &recipe.base_image, &recipe.image_version))
                     .maybe_tempdir(self.tempdir.as_deref())
+                    .clear_plan(self.rechunk_clear_plan)
                     .build(),
             )?
         } else {
diff --git a/utils/src/constants.rs b/utils/src/constants.rs
index 80966cae..ef97b69c 100644
--- a/utils/src/constants.rs
+++ b/utils/src/constants.rs
@@ -22,6 +22,8 @@ pub const BB_PRIVATE_KEY: &str = "BB_PRIVATE_KEY";
 pub const BB_REGISTRY: &str = "BB_REGISTRY";
 pub const BB_REGISTRY_NAMESPACE: &str = "BB_REGISTRY_NAMESPACE";
 pub const BB_USERNAME: &str = "BB_USERNAME";
+pub const BB_BUILD_RECHUNK: &str = "BB_BUILD_RECHUNK";
+pub const BB_BUILD_RECHUNK_CLEAR_PLAN: &str = "BB_BUILD_RECHUNK_CLEAR_PLAN";
 
 // Docker vars
 pub const DOCKER_HOST: &str = "DOCKER_HOST";