diff --git a/pkg/docker/Makefile b/pkg/docker/Makefile
index 0abbc3a25..27e3d96ad 100644
--- a/pkg/docker/Makefile
+++ b/pkg/docker/Makefile
@@ -154,7 +154,7 @@ Dockerfile.%: ../../version template.Dockerfile
 
 build-%: build-minimal Dockerfile.%
 	docker pull $(CONTAINER_$*)
-	docker build --no-cache -t unit:$(VERSION)-$* -f Dockerfile.$* .
+	docker build --progress=plain --no-cache -t unit:$(VERSION)-$* -f Dockerfile.$* .
 	touch $@
 
 library: