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Open Strategy Partners

Marketing strategy and content for open source and B2B technology organizations.

Your tech is complex. Your message shouldn’t be.

OSP logo in an open door

OSP is an open source and B2B tech marketing agency. We align marketing strategy and content with your vision and technical truth to generate leads, win customers, and gain advocates.

Let's talk about your tech.

Our open resources

We openly share our thinking, tools, documentation and templates because good ideas are good ideas.

Guides

Our guides help us work and learn together, continuously improve how we do things, and build community.

OSP Writing and Editing Guide: A living reference about our tools, structures, workflows, and processes.

Editing Codes: The system we use to be more collaborative writers and editors. Because editing shouldn’t be a black box, and we all want to learn and improve!

Product Communications Guide: Learn our modular approach to product communications — components to build content assets based on your technical truth.

Title and Meta Writing Guide: Best practices for article titles, meta titles, meta descriptions, and slugs in B2B copywriting.

Sprint Guide: Our brilliant sprint guide for running an open source community contribution sprint.

Connect with us

📝 The OSP Blog: Opinions, insights, and more! We share our thoughts on product communication, strategy, and communication in and around technology.

🎧 The OSP Podcast: Communicate, Connect, Grow. In our podcast, we talk about all things content and communication. We're here to share, we're here to learn!

👫 Follow us on LinkedIn and sometimes X (formerly known as Twitter).

👋 Reach out and and say Hi.

The OSP Manifesto: Learn, Share, Repeat

OSP manifesto diagram

  • We are human-centric and inclusive.
  • We apply empathy to achieve clarity and build trust.
  • We communicate to connect with others and help all of us grow.
  • We ask questions to listen and learn from the answers.
  • We enthusiastically share our knowledge and experiences with others.
  • We say "yes, and ..."
  • We build bridges between our values and the value we deliver.

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  1. editing-codes editing-codes Public

    The editing codes, and information from the Open Strategy Partners Editing Guide.

    1

  2. sprint-guide sprint-guide Public

    Our brilliant sprint guide for running an open source community contribution sprint.

    1 1

  3. product-comms-guide product-comms-guide Public

    Learn our modular approach to product communications — components to build content assets based on your technical truth.

    1 1

  4. titles-meta-guide titles-meta-guide Public

    Best practices for article titles, meta titles, meta descriptions, and slugs in B2B copywriting

    1 1

  5. writing-guide writing-guide Public

    A living reference about our tools, structures, workflows, and processes.

    1 1

Repositories

Showing 7 of 7 repositories
  • osp_marketing_tools Public

    A Model Context Protocol (MCP) server that empowers LLMs to use some of Open Srategy Partners' core writing and product marketing techniques.

    open-strategy-partners/osp_marketing_tools’s past year of commit activity
    Python 6 CC-BY-SA-4.0 0 0 0 Updated Jan 23, 2025
  • writing-guide Public

    A living reference about our tools, structures, workflows, and processes.

    open-strategy-partners/writing-guide’s past year of commit activity
    1 CC-BY-SA-4.0 1 0 0 Updated Jan 9, 2025
  • .github Public

    Organization profile

    open-strategy-partners/.github’s past year of commit activity
    0 0 0 0 Updated Jan 9, 2025
  • sprint-guide Public

    Our brilliant sprint guide for running an open source community contribution sprint.

    open-strategy-partners/sprint-guide’s past year of commit activity
    1 CC-BY-SA-4.0 1 0 0 Updated Jan 9, 2025
  • product-comms-guide Public

    Learn our modular approach to product communications — components to build content assets based on your technical truth.

    open-strategy-partners/product-comms-guide’s past year of commit activity
    1 CC-BY-SA-4.0 1 0 0 Updated Jan 9, 2025
  • editing-codes Public

    The editing codes, and information from the Open Strategy Partners Editing Guide.

    open-strategy-partners/editing-codes’s past year of commit activity
    1 CC-BY-SA-4.0 0 0 0 Updated Jan 9, 2025
  • titles-meta-guide Public

    Best practices for article titles, meta titles, meta descriptions, and slugs in B2B copywriting

    open-strategy-partners/titles-meta-guide’s past year of commit activity
    1 CC-BY-SA-4.0 1 0 0 Updated Jan 9, 2025

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